Myopia Awareness Week Is Coming: Here's Why We'll Be Focusing on “Screens Down, Eyes Up”

Dates to know: Myopia Awareness Week runs from Monday 19th May to Sunday 25th May 2025. Initiated by the BVHI, this year the global theme is “Screens Down, Eyes Up!” — and we’ll be supporting it throughout the week with focused actions for parents who want to do something proactive about their children’s eye health. If you are myopic, a high myope, or have a child who is already myopic! This ones for you!

Join Myopia Awareness Week from May 19-25, 2025, and embrace the theme "Screens Down, Eyes Up" to promote eye health and reduce screen time.

At Myopia Focus, we work year-round to raise awareness of myopia and support families trying to manage it. But we know that awareness weeks can provide a great excuse to pause and ask: are we actually doing the things that protect our children's vision?

This year’s theme isn’t about panic over screen time — it’s about balance. About being intentional. It’s about noticing what small shifts we can make that genuinely matter to our kids' eye health — especially in a world where screen use is unavoidable - after all the chances are - if you're reading this, you're reading it on a screen!

👣 What We’re Doing (And What You Can Join Us In)

Each day next week, we’ll publish a short action parents can take — nothing overwhelming, but all of it purposeful. From booking an eye test (even if you think everything’s fine), to starting that awkward-but-important chat with your kids about how their eyes are changing.

We’ll also be pointing you to useful resources, myth-busting where needed, and helping you cut through the noise.

Expect:

• One action per day (5 in total)

• Zero jargon

• No judgement

• Just steps forward

  
  

What to Do Right Now

If you're a parent of a child who wears glasses, is squinting more, or hasn't had an eye test recently — this is your moment.

• Bookmark this website— we’ll add links to each daily action starting Monday 19th May.

• Sign up to our emails if you want the daily prompts straight to your inbox.

• Follow us on social media for bite-sized, practical reminders and tools you can share with other parents.

Let’s make this a week of progress — and build awareness of myopia together!